Ashu Saxena - My Passion Inspired My Family to Support Me (Blogger From India)



My passion for creating new recipes, experimenting with a menu with a twist led my family to push me for having a page on Instagram. 

My page is an extension of me wherein my recipes are showcased for others to feel and feast through their eyes.


Tell us about your background and journey.


I am Indian by Nationality, a homemaker as a profession and satiating souls through food is my passion.


What led you to start your page on Instagram, and what is it about? 


My passion for creating new recipes, experimenting with a menu with twist led my family to push me for having a page on Instagram. My page is an extension of me wherein my recipes are showcased for others to feel and feast through their eyes.
                                  
Find my recipes on @yummrani.


How would you distinguish the term blogger from an influencer?


Blogger needs words to communicate the desired output. They provide content to help people make things easy to understand or spread awareness. Whereas an influencer can influence behavioural decisions by images, videos or through any tool which could be used to communicate and are not confined to words.


Is it financially sustainable to be an influencer today?

It is financially sustainable only when you become successful. It requires a lot of perseverance, dedication, behavioural understanding and time management skills.


What is your idea of success or your mantra in life?


''Today is my Day, Show up and Trust Yourself''. Also, remember that 
Economic factors, perception, beliefs, attitude lifestyle, education and age influences consumer behaviour.


How can someone become a successful social media influencer?

People can become social media influencer by answering the following:

Where - By choosing social media channels wisely.

What - Good content strategy.

How – Be Consistent and build the network.

When – Once a network has been developed, grow and start spreading awareness about your work.



Which is your favourite book, and why?

Chanakya Niti – For the values, it is taught. Best amongst them being 'Never quit and defeat the fear in you'.


Interviewed by - Saba Parveen

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4 Comments

  1. Great going.. Keep shining like this always.. Best wishes to you 👍☺️

    ReplyDelete
  2. Wow it's really great ...keep going

    ReplyDelete
  3. So Nice of You Dear 🥳 Many Many Congratulations 🎉

    ReplyDelete
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