Bassam Nader - Always Have a Clear Vision of What Success Is and Where the Idea Could Take You Further (Entrepreneur from UAE)

Build a business model that works; and please don't copy or rely on other competitors' models. Then, determine how much money to ask for; either asking from an investor to fund your expansion or a bank loan. Be specific and concrete. Finding the right funding option, such as; Bootstrapping or self-funding. Look for Angel investors or actual ready Venture capitalists or maybe crowdfunding. Lastly, spend it wisely once you're funded. Stick to your plan (don't go off course ). Spend more on tech and social media. Keep your investors in the loop and Good Luck.

1. Tell us more about your company and your journey.

The MC Entertainers is a freelance company based in Dubai, UAE the year of 2000, the idea came up when I was hosting a music concert and my clients totally loved my performance and asked me if I have more of me to host other shows, i laughed about it when he said "More of Me'', but then I realized that he really loved my professional performance and he's looking for more in the market to be like. 

So then I came up with the idea of training Emcees to become better in stage performance and live shows. So the journey started from there, other than I'm a 20 years freelance experienced host, but this grabbed my full attention and I started working on it instantly.

2. How did you come up with this idea and go about executing it?

As said, with my 20 years of experience on-stage performances and hosting multi-national and international live shows, I came up with the idea to train and teach and help other show hosts and presenters to overcome the mistakes that could possibly happen or occur while performing any live show. 

Not to forget that 80% of the shows occur outside the city and in each city or country have different behavior towards the performance and delivering the message, so here is where I come in between and help the host become a better presenter.

3. What has been your biggest challenge that you faced and how did you overcome that?

My biggest challenge was to really implement the idea to the market and advertise about it, it wasn't easy in the beginning and still till now as the market is in high demand with these outcomes and there is a lot of competition on the same project or idea, but I have overcome it easily as I am well known with my high-end stage performance and people do know exactly what I'm doing and believe in my project and coaching techniques because psychologically thinking I'm already a professional host and not just a host.

4. What do you think are the most important qualities of a successful entrepreneur?

Let's put it that way: Self Discipline - Integrity - Persistence - A clear sense of Direction - Decisive and Action-Oriented.

5. What are some of the most important factors for running a successful business?

Firstly and foremost, A plan, having a plan is a necessity for success. Finding the right team to assist you, promote you, motivate you, and mostly believe in you. Understanding the key aspect of failing, disappointment, and total negativity. 

A clear vision of what success is and where the idea could take you further. Maximizing resources that are capable of helping out the search for a clientele database and contacts. A clear understanding of Time Management, Punctuality, Presentations, Money Packages, and resources. Finally, being motivated.

 

6. What are your tips for first-time and aspiring entrepreneurs?

Oh wow, ok here it goes, it's somehow what I managed to follow and I guess I can share it too: Do what you love - Know what you want - Think radical (outside the box mostly) - Follow the rules (or don't) - Manage your time - Stay objective - Learn to use the Media platforms properly - Be good to Yourself and Others - Check your attitude - and finally find a Mentor.

 

7. How can one overcome a hurdle of lack of funds when starting up?

Ok here it goes, these are things that I have taught a little about my Startups in Armenia. We start with creating a scalable business model, whether you are hoping to expand or not. Mostly your business idea itself needs to be scalable; this means being able to increase profits without increasing costs at an equal or higher rate. 

Build a business model that works; and please don't copy or rely on other competitors' models. Then, determine how much money to ask for; either asking from an investor to fund your expansion or a bank loan. Be specific and concrete. Finding the right funding option, such as; Bootstrapping or self-funding. Look for Angel investors or actual ready Venture capitalists or maybe crowdfunding. Lastly, spend it wisely once you're funded. Stick to your plan (don't go off course ). Spend more on tech and social media. Keep your investors in the loop and Good Luck.

Bassam Nader - Entrepreneur

Interviewed By: Navya Garg