I started with posting pictures with concepts and later on, I started getting responses for my styling and there was the hint to pick fashion as my niche.
Styling tips and tricks were the most loved content by my audience so I decided to give my audience something real and affordable. I wanted to create something which my audience can use and see where we are !!!
Tell us about your background and journey.
When I was preparing for my engineering entrance exam and I will surely give the credits to this pandemic because of it I got enough time to invest in my hobbies. I started with posting pictures with concepts and later on, I started getting responses for my styling and there was the hint to pick fashion as my niche.
Styling tips and tricks were the most loved content by my audience so I decided to give my audience something real and affordable. I wanted to create something which my audience can use and see where we are !!!
Sakshi for her body positivity I mean have you ever looked at her content and be like my god she is so strong to put herself out there with self-love and belief.
About Ritvi, she inspires me a lot by making content and continuing my study. Also, I love the way she manages her different side.
And what you say about the queen itself, Komal, is a slayer and I don't think so I need to even say anything about how great she is. She really aspires to put content without giving a damn about how society likes to grow into fashion and making fashion normal in India. I love the way she brings everything so extra in her outfit and the way she carries that is just wow .
Interviewed by - Payal Chopra
What led you to start your page on Instagram?
Ok, so this is funny when I started creating content I didn’t realise that I am creating content I was just posting normally but the response was so effective and I loved it further I decided to give it a try and it worked out so well!
Do you think that there will be a new style statement or fashion obsession with the new normal? If so, what would be your choice and why?
New normal is "Normal" !!! You cannot avoid wearing masks and other safety stuff but obviously, you can make it more fashionable. I mean fashion is art and art is everywhere. I loved how great mask chains and different patterns of masks came out as a trend.
Ok, so this is funny when I started creating content I didn’t realise that I am creating content I was just posting normally but the response was so effective and I loved it further I decided to give it a try and it worked out so well!
Do you think that there will be a new style statement or fashion obsession with the new normal? If so, what would be your choice and why?
New normal is "Normal" !!! You cannot avoid wearing masks and other safety stuff but obviously, you can make it more fashionable. I mean fashion is art and art is everywhere. I loved how great mask chains and different patterns of masks came out as a trend.
Personally, I love wearing masks sometimes when I am lazy and it totally gives you a choice to show your face or not without going weird. I don’t know if we have to wear masks for many more days or just a few but I believe you can style everything so as your masks. Safety with fashion! As you asked about my choice, I love to have aesthetic chains along with my mask. It doesn't just add some jewellery effect but gives a different dimension to the whole outfit.
What do you look for in a brand while collaborating with them?
Being a content creator comes with responsibility and when you collaborate it gets bigger because you cannot just trust any brand and put some good words for their products and fool your audience. This is not authenticity. So while collaborating I make sure the brand is genuine and provides quality, comfort with their products. I try their products myself for a week and then only you create a post to publish. Some brands ask us to copy-paste their captions filled with only the good side of their brand.
What do you look for in a brand while collaborating with them?
Being a content creator comes with responsibility and when you collaborate it gets bigger because you cannot just trust any brand and put some good words for their products and fool your audience. This is not authenticity. So while collaborating I make sure the brand is genuine and provides quality, comfort with their products. I try their products myself for a week and then only you create a post to publish. Some brands ask us to copy-paste their captions filled with only the good side of their brand.
I hate to collaborate with such brands and I refuse if I don't have a choice of my own words. In collaboration, the next point I will consider is the payout if the particular brand is paying according to my work or not or up to what I charge because in India mostly brands believe in barter or very low pay but its high time now to ask for pay its out job and we should get paid for every content.
Who is your favourite fashion blogger and why?
@stylewithsakshi @aboutritvi @komalpandeyofficial these 3 are queens !!! I love them so much.
Who is your favourite fashion blogger and why?
@stylewithsakshi @aboutritvi @komalpandeyofficial these 3 are queens !!! I love them so much.
Sakshi for her body positivity I mean have you ever looked at her content and be like my god she is so strong to put herself out there with self-love and belief.
About Ritvi, she inspires me a lot by making content and continuing my study. Also, I love the way she manages her different side.
And what you say about the queen itself, Komal, is a slayer and I don't think so I need to even say anything about how great she is. She really aspires to put content without giving a damn about how society likes to grow into fashion and making fashion normal in India. I love the way she brings everything so extra in her outfit and the way she carries that is just wow .
Interviewed by - Payal Chopra
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