Life is very short, and fashion and styling are so fun and beautiful, with every outfit, I have a new vibe and a new mood, I have a new persona so if it is about me, I will forever keep on experimenting and trying new things and of course you have some favourites and my favourite is almost everything, it's just the mood that affects and that matters.
Tell us about your background and journey.
Basically, I am not a fashion student or not a designer, I am coming from an army background. My father is a brigadier. I am a mass communication student. I have done my masters in mass communication But A Fashion Lover Since Childhood.
So I tried a couple of jobs and then you know there's a time, you are not happy inside, there's dissatisfaction and I was always a person who liked to dress up in different categories of clothes whether it is a bikini or a Banaras silk saree, so i realised why not try this platform.
Then I started. It just went on and on and
the journey, if I have to explain it in a few words, It's absolute fun and
pleasure, everything's just beautiful, no stress, no pressure, Just Joy.
What led you to start your page on Instagram and what is it about?
I tried a lot of things and you know when you are not satisfied, you keep on trying new things whatever Hits you the best. Whatever creates some kind of butterflies in your stomach and makes you happy all the time, even if you are working day and night.
I was trying different things: I was working in the corporate industry, I was in a PR agency, I did my B.ED to become a teacher because I have taught people personality development and I have trained aspiring models and actors about a little bit on how to develop the personality and gain confidence if you see my YouTube channel, it is about a lot of personality development and confidence.
Later on, I realised that this is a beautiful platform and I am all free to
show what is fashion for me and what experiments you can do with outfits and
how can you create new fields in new vibes with just one piece of apparel. Basically, the
freedom to create and share what I personally love.
Do you think that there will be a new style statement or fashion obsession with the new normal? If so what would be your choice and why?
I have already observed a lot of change with a new normal. I have seen people have gone little more relaxed as you see the kaftans are trending, it is anything of loungewear, easy breezy fun and nothing like very crisp or very structured but when it comes to my choice, I'm a person who cannot stick to comfortable clothes but I want to wear just everything.
Life is very short, and fashion and styling is so fun and
beautiful and with every outfit I have a new vibe and a new mood, I have a new
persona so if it is about me, I will forever keep on experimenting and trying
new things and of course you have some favourites and my favourite is almost
everything, it's just the mood that affects and that matters.
Love all kind of outfits and styles, love to enjoy different flavours Of Fashion.
Is it financially sustainable to be a fashion blogger today?
When we see videos on Instagram page of a fashion bloggers it feels very glam and very fun, very rich and successful, trust me this job is so hectic you know one Instagram page includes so many things from comments to DMs to requests and many more things your insides every post, if you are a blogger you have to put something almost every day, a photograph, a reel, an IGTV.
Talking about the money and how feasible it is, if you are constant, you are regular and people are loving you, it is a great platform but if you just doing it for fun, you know part-time job or passion like whenever you are in the mood you post otherwise, let it be, let's not take it.
If you are not giving time to your job then I don't think it will work, but yes, if it is hard work if it is constant and you are
creating new things which people are enjoying then, of course, it is a great
platform. Hard work and Smart choice is the key.
Nothing can be achieved easily. It's like any other job, hard work pays. You need to make it like a full-time profession to get a good outcome.
What is your idea of success or your mantra in life?
It differs from person to person. Me being a very boho soul and a moon child, I am all about feeling happy, being happy and just satisfied. The work you are doing can be anything.
You can be working in some hospitality industry, fashion industry or Maybe doing your own business and you are owning a small shop, it is an online business and you just selling some scrunchies or you have something which is very huge does not matter.
My life mantra is, "if something is giving you pleasure Joy happiness and satisfaction that is your successful life because nothing is more important than happiness and peace of mind". You are happy, which means you are rich and successful.
Who is your favourite fashion blogger and why?
I am a fashion blogger, I create content based on the styling and outfits, of course, I love to watch all the lovely divas that create some lovely styles. I've observed that every blogger who is successful, happy and famous and popular has got their own swag.
According to me, Sakshi Sidhwani, Roshni Bhatia, Komal Pandey, Farheen Panjwani are unique in their own swag. Talking about Roshni Bhatia has her own vibe, Komal Pandey has got her own vibe and Sakshi Sindhwani has got her own feel even Farheen Panjwani, she's amazing in her own style.
So you know I really don't believe in comparing bloggers and
even I don't compare myself with these lovely ladies, we all are very
different. Some have fewer followers, some have more followers, but
still we all are happy stylish successful women and I respect and actually
admire almost all of them
But sometimes it happens when it's one video I might not like, the second video I love, the third I don't like and the fourth and fifth, I might just absolutely fall for it. So it's not like in one person I like everything about them.
There's something I like and something I don't like and that you find is completely normal.
Do you have any tips for people who want to join this field?
If I can share some of my tips for people
who want to get into fashion blogging and creating content on the Digital
platform:
First, you have to be very constant and
you know if you are creating content this week your next week is not a holiday!
You have to do it every day, some photograph or video. You have to be very active to share something fresh and new every day. Because that is the treat, people who are following you, its the dose from your Instagram page they receive, they like and admire, so yes, it is very important for people who follow you.
You are blessed,
these people are lovely and they shower so much love on you through DMs and
comments, I mean you feel that this is not any kind of formality and I don't
treat my followers like fans they are actually like your digital platform
friends and family which is great.
I believe that you should respect your followers. Secondly, you should be absolutely constant and continuous with your work and job and Third never compare yourself with any other blogger, you are different, stay different and never try to copy anyone because it is not a good idea. Be yourself. Create Your own Vibe. Be original.
Which is your favourite book and why?
Talking about books, I am not much of a reader, I am more of a person who likes to communicate verbally. I like to talk, to write but I am not a very solid and great reader and I don't have a lot of patience.
Very proudly I would like to share that my father wrote a book and that book got published last year and my father is getting a fabulous response as I mentioned earlier he is an army officer. So that book is a 'Mashkoh Kargil As I Saw It'.
He was part of our Kargil war, he was the
Commanding 17 Jat and he also received and achieved the Vir Chakra and Sena medal
for all the work he has done in the field area protecting the country and
saving us and giving civilians, people like us a happy life in the country and
to save the country and that is my favourite book because it is not only a book
for me, lot of my emotions are attached because of course it's written by my
father.
And as we have a habit of promoting
beautiful things online I would also like to say that if anyone is interested
in knowing the reality of army life is especially when it is a war zone 'Mashkoh
Kargil As I Saw It' written by Brigadier Umesh Singh Bawa VrC, SM, this book is
available on Amazon and Flipkart, if really interested do buy it. It is
absolutely worth the chase you will love it.
And yes not to forget there was a movie
'LOC Kargil', a movie around 17 years old, where everybody is talking about the reality of the Kargil war and the life of soldiers and
officers. Kiran Kumar, a very famous
theatre artist and Bollywood actor is playing the role of my father in that movie. Very happy and proud to share that as well.
Bio:
Masters In Mass Communication, Done Couple Of
Reality Shows (Utv Bindaas) Personality Development Trainer, ( for aspiring
models and actors)
Content Creator, Endless Love For Fashion
& Styling. Comfort Before Glam.
Confidence Is the Key. Always Doing That Gives Me Joy, if It’s Not Giving Me Pleasure Anymore, It's Time to Switch.
Interviewed by - Vanshika Jain
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